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Analytics and AI Opportunities for Store Performance
Some days back a (retail) industry friend reached out to me asking about any service providers of ‘AI Solutions’ for Store Analytics – leading to…
Outside In
May 20
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Analytics and AI Opportunities for Store Performance
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Knowing Bharat, Knowing India
This week Outside In sheds light on a topic that regularly comes up in corporate board rooms – the similarities and/or distinctions between India and…
Outside In
May 13
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Knowing Bharat, Knowing India
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Doing Mobile Video Right – The InMobi Way
Last week Outside In covered Insights into Indian Mobile Marketing, thanks to a lovely report by InMobi. You can read up the highlights here at: Insert…
Outside In
May 6
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Doing Mobile Video Right – The InMobi Way
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Insights into India Mobile Marketing
What I Read (WIR) Series
Outside In
Apr 29
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Insights into India Mobile Marketing
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Popular AI Use Cases in Retail & CPG
What I Read (WIR) Series
Outside In
Apr 22
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Popular AI Use Cases in Retail & CPG
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Organizing an Unorganized Kirana
GTM (Go-to-Market) Series
Outside In
Apr 15
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Organizing an Unorganized Kirana
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The D2C Option for CPG Players
Thanks for reading Outside In! Subscribe for free to receive new posts and support my work. As promised in the last post ‘The Retail Option for CPG…
Outside In
Apr 8
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The D2C Option for CPG Players
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The Retail Option for CPG Players
Thanks for reading Outside In! Subscribe for free to receive new posts and support my work. Outside In explores the opportunities for pursuing ‘owned…
Outside In
Apr 1
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The Retail Option for CPG Players
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Choosing the Martech Stack Solutions
This week’s piece on how to approach the selection process for Martech Stack Solutions can be considered as an extension of our earlier piece on…
Outside In
Mar 25
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Choosing the Martech Stack Solutions
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A Tale of 2 Footwear Subscriptions – Learnings
Last week Outside In covered POCs on Shopper Utility by Sports Brands here at: In that article (and during my study), we came across 2 illustrations of…
Outside In
Mar 18
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A Tale of 2 Footwear Subscriptions – Learnings
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Delivering Shopper Utility
POCs from Sports Brands
Outside In
Mar 11
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Delivering Shopper Utility
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The Retail Future - A PSFK Perspective
What I Read (WIR) Series
Outside In
Mar 4
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The Retail Future - A PSFK Perspective
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