Some days back a (retail) industry friend reached out to me asking about any service providers of ‘AI Solutions’ for Store Analytics – leading to…
This week Outside In sheds light on a topic that regularly comes up in corporate board rooms – the similarities and/or distinctions between India and…
Last week Outside In covered Insights into Indian Mobile Marketing, thanks to a lovely report by InMobi. You can read up the highlights here at: Insert…
What I Read (WIR) Series
What I Read (WIR) Series
GTM (Go-to-Market) Series
Thanks for reading Outside In! Subscribe for free to receive new posts and support my work. As promised in the last post ‘The Retail Option for CPG…
Thanks for reading Outside In! Subscribe for free to receive new posts and support my work. Outside In explores the opportunities for pursuing ‘owned…
This week’s piece on how to approach the selection process for Martech Stack Solutions can be considered as an extension of our earlier piece on…
Last week Outside In covered POCs on Shopper Utility by Sports Brands here at: In that article (and during my study), we came across 2 illustrations of…
POCs from Sports Brands
What I Read (WIR) Series